Insights
Insights for technology leaders and their investors
Start from the decision in front of you. Each subject brings together our eBooks, our articles and the service behind them.
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By subject
Start from the decision you are making
Pick a subject to see the articles, any eBook on it, and the service we run for it.
Growth strategy
Market position, competitors and the growth plan.
Our service
Buy-side M&A
Finding, testing and integrating acquisitions.
Due diligence and customer research
Testing the plan and hearing from customers before you commit.
Free eBooks
Free eBook, about 17 minutes to read
What Customers Won’t Tell Their Supplier
Free eBook, about 15 minutes to read
Our service
AI
Where AI changes what a technology company is worth.
Our service
Our sister brand AI-Proof covers AI news and what it means for business leaders.
Selling a business
Exit planning, buyers and unsolicited offers.
Free eBooks
Long reads for deal teams
Read them online in full, free.
Buy-side M&A
Buy What You Need, Not What’s for Sale
Les Elby. About 18 minutes to read.
Why acquisitions disappoint, and how technology companies make them work: start from the strategy, map the market before it’s for sale, walk away early.
Commercial due diligence
Test the Plan, Not the Market
Les Elby. About 17 minutes to read.
How commercial due diligence should test a management plan line by line: the plan lines that fail most often, AI risk, and keeping the deal team close.
Voice of the Customer
What Customers Won’t Tell Their Supplier
Les Elby. About 15 minutes to read.
Why customers tell an independent interviewer what they will not tell their supplier, and how investors, acquirers and management teams can use it.
Latest
All articles
Every article we have published, newest first.
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The Complete Guide to Buy-Side M&A for Tech Companies
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Practical Strategies for Outperforming the Market: A Playbook for SaaS Leaders
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Corporate Strategy Is Where You Plant the Flag, But the Route Must Remain Flexible
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Why expert and customer calls matter in commercial due diligence
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Navigating the AI Investment Surge: Lessons for Executives and Investors
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Why Autodesk and Smart Companies Choose Tuck-In Acquisitions Over Big M&A Deals
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